Job Description
Title and Summary
Manager, Consumer Marketing, SEA
The SEA Consumer Marketing team is responsible for :
- Developing and communicating compelling consumer value propositions to drive emotional and functional differentiation for key segments
- Building and fulfilling our brand promise through the development and delivery of global / regional marketing programs
- Developing and executing strategies to engage consumers, with a heavy focus on social / digital, in order to drive business results
The role of Manager Marketing, SEA will focus on :
- Executes marketing strategies, activities, and events (includes advertising, promotions, sponsorships, trade shows, webinars, websites) by helping to plan agendas, determining logistical requirements, etc.
- Supports development of creative content for application in marketing strategies, including thought leadership content and communication of subject matter exper...