Job Description
Manager, Customer Development - Front Line Marketing
**Key Responsibilities** -
1. Portfolio Strategy & Execution Planning
+ Translate Category Growth Strategies into channel-specific Portfolio Execution Plans for CMG channels
+ Lead Integrated CMG Calendar - ensuring alignment between brand priorities, trade windows, and channel plans, along with budget ownership across brands x channels
**2. Annual Business Planning for accelerating customers (JBP & VDATE Closures) -**
+ Own the end-to-end JBP process for key CMG accounts - including bespoke ideation, brand-thinking synthesis, budget conversations, prioritization frameworks, and finalization of the FY Customer Marketing Calendar
+ Drive VDATE Closures independently - covering top-line budget alignment with Brand teams, DME/UC tabulation, KAM sign-offs, final program summaries, execution follow-through, and post-program performance reporting
+ Serve as the single point of integrat...
**Key Responsibilities** -
1. Portfolio Strategy & Execution Planning
+ Translate Category Growth Strategies into channel-specific Portfolio Execution Plans for CMG channels
+ Lead Integrated CMG Calendar - ensuring alignment between brand priorities, trade windows, and channel plans, along with budget ownership across brands x channels
**2. Annual Business Planning for accelerating customers (JBP & VDATE Closures) -**
+ Own the end-to-end JBP process for key CMG accounts - including bespoke ideation, brand-thinking synthesis, budget conversations, prioritization frameworks, and finalization of the FY Customer Marketing Calendar
+ Drive VDATE Closures independently - covering top-line budget alignment with Brand teams, DME/UC tabulation, KAM sign-offs, final program summaries, execution follow-through, and post-program performance reporting
+ Serve as the single point of integrat...