Manager, Marketing Communications

ACG_3648_JOB Our client, one of the leading international universities in Vietnam, is seeking a talented candidate who meets the following requirements: Position Purpose We are seeking a strategic and results-driven Manager, Marketing Communications to lead the development and execution of integrated marketing communications strategies. The role is responsible for strengthening brand positioning, improving programme marketing effectiveness, enhancing digital performance, and supporting student recruitment and business growth objectives. The successful candidate will oversee multiple specialist functions, including Programme Marketing, Digital Performance, Brand, and Creative, while ensuring consistent communication across all channels and touchpoints. Key Responsibilities Brand Strategy and Management Develop and lead the overall brand strategy. Improve brand awareness, consideration, and brand equity. Ensure consistency in brand identity, messaging, and tone of voice. Monitor brand pe...