Job Description
Manager – Marketing Excellence / Marketing Automation
Location: India
Experience: 6-10 Years
CTC Range: 18 LPA – 30 LPA
Employment Type: Full-Time
Role Overview
We are looking for a highly driven Manager – Marketing Excellence / Marketing Automation to lead customer engagement, campaign automation, and marketing technology initiatives. The ideal candidate will have hands-on experience with marketing automation platforms, customer journey orchestration, CRM, analytics, and campaign operations to drive customer acquisition, retention, and lifecycle marketing effectiveness.
Key Responsibilities
Marketing Automation & Campaign Management
• Design, execute, and optimize automated customer journeys across multiple channels.
• Manage end-to-end campaign operations including segmentation, targeting, personalization, execution, and reporting.
• Build and deploy lifecycl...