Manager social media

Manager Social Media – Responsibilities Develop and implement a comprehensive social media strategy aligned with overall digital marketing goals. Build, lead, and mentor a high‑performing social media team, defining roles, responsibilities, and processes. Oversee the execution of paid social advertising campaigns across multiple platforms. Establish channel‑specific strategies for major social media platforms and emerging networks. Develop guidelines for creating engaging, brand‑consistent content across all social media channels. Implement and manage a content calendar aligned with marketing campaigns, product launches, and industry events. Establish KPIs, analytics frameworks, and reporting processes to measure and optimise social media performance. Develop and manage an influencer marketing programme tailored to the i Gaming industry alongside the influencer management team. Ensure all social media activities comply with gambling regulations, advertising standards, and platform poli...