Job Description
SFE:
- Launch and standardize the in-house SFE platform across key markets in collaboration with India SFE & IT teams
- Understand CRM & FFR structures across key markets and streamline FF operations across EM
- Standardize & implement SFE metrics tracking across key EM countries (Customer coverage/ Class coverage/ Call Average/ Call frequency match/ PCPM/ Brand matrix/ Brand exposure/ Samples & input utilization/ etc)
- Lead the Digital transformation, automation and process improvement initiatives across key markets
- Develop a centralized SFE and Customer master database
- Lead planning, controlling and monitoring of projects with CRM vendors across key markets
- Build MIS and dashboards on FF operations and SFE metrics for management reviews in collaboration with Country teams.
Commercial Excellence:
- Design structured field Incentive plans ...