Job Description
[What the role is]
The Integrated Marketing & Communications Manager will be part of EDB's Brand, Marketing and Communications Division, which (a) shapes Singapore's global positioning as a premier business destination and (b) communicates EDB’s investment facilitation and job creation outcomes to local audiences.This role calls for a strategic thinker and strong writer, who can flex across different marketing and communications functions and work in close partnership with EDB divisions. You will craft compelling narratives for diverse audiences, oversee the development of communications material and content assets, and orchestrate multi-channel campaigns to meet marketing & communications objectives, from enhancing search visibility and generating awareness, to correcting misperceptions and driving action.
Some examples of specific tactics: digital and event activations; media pitching efforts; the development of “how-to” content assets for compani...