Job Description
Marketing Analyst (DO - - FTMAEC)
About the job Marketing Analyst (DO - - FTMAEC)
Tasks required
- Analyze customer purchase behavior across platforms like Klaviyo, Meta (Facebook), Google Analytics, and Shopify.
- Provide insights into customer segmentation, identifying key demographics, purchasing patterns, and customer lifetime value.
- Work with the marketing team to develop targeted campaigns based on customer insights.
- Create detailed reports and dashboards that present customer trends, purchasing habits, and engagement metrics.
- Collaborate with cross-functional teams to support marketing strategies with data-driven recommendations.
- Measure and track the effectiveness of marketing campaigns and customer engagement efforts.
- Use customer data to support retention and loyalty strategies.
- Ensure accuracy and consistency in data across all marketing platforms.
- Other tasks as assig...