Job Description
Job Description
Insight Global is seeking a Paid Media specialist who can execute and optimize digital campaigns while providing strategic insight and stakeholder leadership for a large financial institution. The ideal candidate combines strong hands‑on Paid Media experience with the ability to influence strategy, collaborate cross‑functionally, and elevate campaign performance beyond execution.
Key Responsibilities
- Own end‑to‑end Paid Media campaigns (strategy, setup, optimization, reporting)
- Manage and optimize Paid Search and Paid Social across the funnel
- Define KPIs, analyze performance, and deliver actionable insights
- Partner with internal teams, agencies, and external vendors
- Act as primary Paid Media contact for assigned lines of business
- Provide strategic recommendations aligned to business goals
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