Job Description
At Manulife, our Global Retirement Marketing Team is accountable for developing marketing strategies to help people save and invest to live their best life, wherever they're on their financial journey.
As a Marketing Associate, you'll drive and deliver pivotal digital initiatives across brand and marketing strategy, marketing operational efficiency, thought leadership, content management, campaigns, and other marketing-related activities. Reporting to the Director of Marketing, North America, this role is integral to the ongoing development and management of digital marketing initiatives that support the North American retirement business.
Position Responsibilities:
Marketing Strategy
Implement B2C marketing initiatives that help drive better retirement outcomes, leveraging a multi-channel digital-first approach, increasing brand awareness, educating and engaging members of group retirement plans.
Support the content marketing calen...