Job Description
Overview
The Salesforce Marketing Cloud Developer will support the continued growth, development and optimization of the Salesforce Marketing Cloud (SFMC) ecosystem. This role will gather requirements, configure and customize Marketing Cloud components and support ongoing operations. The developer will focus on designing and building email communications using Content Builder, HTML, CSS, and custom logic, working closely with the CRM team to ensure scalable and effective marketing automation.
Responsibilities
Partner with the Product Owner to review business requirements and design solutions that meet communication objectives.
Design, build, test, and deploy email campaigns within Salesforce Marketing Cloud.
Utilize nurture program capabilities and build workflows as needed.
Segment and analyze Salesforce and other prospect data sources to identify audiences and provide targeting recommendations.
...
Partner with the Product Owner to review business requirements and design solutions that meet communication objectives.
Design, build, test, and deploy email campaigns within Salesforce Marketing Cloud.
Utilize nurture program capabilities and build workflows as needed.
Segment and analyze Salesforce and other prospect data sources to identify audiences and provide targeting recommendations.
...