Job Description
About Signify
Through bold discovery and cutting‑edge innovation, we lead an industry that is vital for the future of our planet: lighting. Through our leadership in connected lighting and the Internet of Things, we’re breaking new ground in data analytics, AI, and smart solutions for homes, offices, cities, and beyond.
Role Overview
As Product Marketing & Communications Specialist, you will translate business strategies into integrated marketing and communication plans with clear KPIs. In this role, you will drive lead generation through targeted campaigns, localized content, and owned channels, while ensuring consistent messaging across all touchpoints.
Key Responsibilities
- Develop and execute integrated marketing campaigns to increase brand visibility and lead generation
- Drive lead generation through content, email nurture campaigns, and marketing automation
- Create sales and marketing materials in collaboration wi...