Job Description
- Location: Manchester/ Hybrid Working
About the Role
We are looking for a commercially astute, ambitious Marketing Director to take full ownership of the Gaming Giveaways brand, one of BGFG’s flagship businesses. This is not a role that takes direction from above; the successful candidate will lead the brand forward, set the marketing strategy and own its commercial outcomes.
You will be expected to operate at board level presenting performance, plans and commercial recommendations directly to the board at quarterly meetings and to run the marketing function with genuine autonomy. The role spans paid performance (the core engine of the business), brand management, influencer and traditional paid media including TV, radio, out of home and taxi advertising. This is a senior leadership position for someone ready to own a brand, not assist with one.
Key Responsibilities
Brand Ownership & Leadership
- Own the brand: Take ...