Job Description
Job Description: Marketing Director
Department: Marketing
Reports To: Chief Executive Officer (CEO) / Managing Director
Job Summary
The Marketing Director is responsible for developing, implementing, and managing the organization's marketing strategy to increase brand awareness, customer engagement, and revenue growth. The role oversees all marketing activities including digital marketing, advertising, branding, market research, campaigns, and public relations.
Key Responsibilities
Develop and execute comprehensive marketing strategies aligned with company goals.
Lead branding, advertising, promotional campaigns, and digital marketing
initiatives.
Analyze market trends, customer behavior, and competitor activities.
Manage social media, website content, SEO/SEM, and online campaigns.