Job Description
Position: Marketing Assistant
Reporting to: Marketing Manager
Division: Luxury Cosmetics Brands
Employee Type: Permanent
PURPOSE OF THE ROLE
The core purpose of the role is to work together with the Marketing Manager and Brand Team to develop the brand in South Africa through optimum use of the A&P investment tools, adaptation of international strategy and ensuring a 360̊ approach to all local marketing strategies, ultimately growing market share and brand image in South Africa.
KEY RESPONSIBILITIES
Provide Support to Brand Strategy and Development
- Be a custodian of the brand image in South Africa, maintaining brand equity and integrity at all times
- Assist the Marketing Manager to adapt global strategies to suit the local market and to meet the retailer’s expectations while fully adhering to all international brand rules and guidelines
- Assist the Marketi...