💼 Full-Time Position

Marketing Lead - Soda Stream

🏢
PepsiCo
📍 South Korea, Seoul, South Korea
📍
Location
South Korea, South Korea
📅
Posted
June 22, 2026
⏰
Type
Full-Time
🎯

Full-Time Opportunity: This is a permanent, full-time position with a competitive package and real career growth potential.

Job Description

Overview

The Marketing Lead (Soda Stream) is a critical Marketing role to ensure SodaStream Korea is set up right for long-term success by defining short and long-term Brand & Marketing Strategy that includes Innovation Strategy, leading Excellent Execution in On & Off-line brand activations and establishing the Brand’s identity among the Korean consumers and constantly increasing Consumer-Life-Time-Value (CLTV) through our brand and categories


Responsibilities

You will be responsible for:

  • Brand & Marketing Strategy development – Develop and implement SodaStream Korea’s Brand & Marketing Strategy to drive brand awareness, House Hold penetration, Sales with clear focus on increasing CLTV(Consumer-Life-Time-Value)
  • Brand Building & Consumer Engagement – Lead all aspects of Branding, PR, Digital marketing and On & Off-line Campaigns
  • E-commerce & Retail Growth – Work closely with DTC/E-commerce and Sales to ...