Job Description
About the Company
GoGym is a tech-enabled pocket gym that enables Filipinos to access health and wellness anywhere they go. At GoGym, we aim to provide affordable and accessible gyms to everyone, extending our reach on health and fitness into the online presence through our mobile app.
Job Summary
The Marketing Lead will be responsible for planning, creating, optimizing, and analyzing ad campaigns across Meta (Facebook/Instagram), Google Ads, and other digital platforms. You will be expected to drive measurable results such as lead generation, membership sign-ups, and brand awareness while keeping ad spend efficient.
Job Responsibilities
- Plan, set up, and manage ad campaigns across social media ads (Facebook, Instagram, TikTok, etc.) and Google Ads (Search, Display, YouTube, Performance Max).
- Continuously monitor and optimize campaigns to maximize ROI and conversions.
- Conduct A/B testing for creatives, target...