Job Description
Summary:
You will manage the marketing communication, internal/external branding, business development marketing strategies, and support the development and promotion of new products for two business units.
Qualifications:
- 5+ years marketing management experience
- Demonstrated advanced knowledge of software (technology) marketing
- Strong English writing skills are essential
- Strong understanding of information-based direct and loyalty marketing
- Proven capability in the development of annual marketing plans, tactical campaigns and product offers
- Experience/understanding of online marketing
- Proven conceptual, creative, analytical skills
- Strong negotiator
Education/Certification Required:
- B.A./M.A. or BCom/MCom/MBA
- Related marketing experience in the engineering software field may be substituted
Responsibilities:
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