Job Description
Description
We are looking for a builder who can Think Big and Invent & Simplify to design and scale the advertiser lifecycle and customer insights engine for Amazon Ads within Global Selling.
This role will serve as the Advertiser Lifecycle & Customer Insights Lead, acting as the voice of the advertiser within the marketing organization and owning Amazon Ads’ lifecycle engagement strategy across both first-party (1P) and third-party (3P) communication channels.
The role will build and scale a lifecycle marketing engine that engages advertisers across their journey—from onboarding and education to feature adoption and long-term growth.
A key focus will be maximizing the strategic use of Amazon’s high-intent advertiser touchpoints, including Seller Central, the Amazon Ads Console, in-product messaging, and Amazon-owned email, as well as external channels such as WhatsApp, Telegram, and other messaging platforms.
In addition, this role will lead go-...
We are looking for a builder who can Think Big and Invent & Simplify to design and scale the advertiser lifecycle and customer insights engine for Amazon Ads within Global Selling.
This role will serve as the Advertiser Lifecycle & Customer Insights Lead, acting as the voice of the advertiser within the marketing organization and owning Amazon Ads’ lifecycle engagement strategy across both first-party (1P) and third-party (3P) communication channels.
The role will build and scale a lifecycle marketing engine that engages advertisers across their journey—from onboarding and education to feature adoption and long-term growth.
A key focus will be maximizing the strategic use of Amazon’s high-intent advertiser touchpoints, including Seller Central, the Amazon Ads Console, in-product messaging, and Amazon-owned email, as well as external channels such as WhatsApp, Telegram, and other messaging platforms.
In addition, this role will lead go-...