Job Description
Job Description
In this role the Marketing Manager is responsible for developing and executing integrated marketing programmes that drive pipeline growth, brand awareness, and customer engagement across ANZ. Working closely with Sales and cross-functional stakeholders, the role leads local go-to-market marketing activity across demand generation, campaigns, events, digital channels, and partner marketing. The role is also responsible for tracking, analysing, and reporting on performance to ensure activity delivers measurable business outcomes.
Key Responsibilities:
- Develop and execute the annual marketing plan, aligned to the market unit’s ‘go-to-market’ goals and objectives.
- Lead demand generation activities to drive pipeline growth, including lead capture, nurturing, and conversion.
- Plan and deliver integrated campaigns across physical and virtual events, digital, social, search, partner channels and media.
- Manage ...