Job Description
Purpose:
To manage the marketing function of the relevant mall / malls. Focus on the development and execution of the marketing strategy with results driven / return on investment focused marketing. The role reports directly to centre management.
Main duties and responsibilities:Summary of duties below:
Marketing Strategy: Develop and execute the malls marketing strategy Include input and support from centre and portfolio management and regional and head of retail marketing Secure approval from portfolio and asset management Campaign Plans and Strategy Execution: Develop and present campaign plans Include input and support from centre management and regional and head of retail marketing Include measurable KPI’s and provide post campaign reports (results v objectives) Include sponsorship targets as key KPI Digital Strategy: Develop and execute digital strategy Including website, database management, social media, digital reputation management and other / innovative di...