Job Description
Position Purpose
The Marketing Manager will be accountable to develop, plan, and execute marketing, public relations, sales and promotional strategies within the brand's guidelines to support and achieve the sales plan. This role will oversee, orchestrate and execute the brand's marketing activations which include outposts, CRM, digital marketing, PR, social media, creating a creative and engaging brand experience that is consumer focused.
Responsibilities
- Manage departmental A&P budgets and costs according to annual allocation to ensure efficient usage of resources
- Oversee development and execution of marketing plans and critically evaluate implementation effectiveness to achieve business objectives and marketing strategies
- Work closely with brand team and brand principals to develop marketing ideas & activations as according to brands' direction and growth
- Lead development of marketing budgets and ensure alignment ...