Job Description
We are looking for a dynamic and strategic Marketing Manager / Assistant Manager to drive the success of our flagship event, the TCE Baby Expo . The ideal candidate will develop and execute comprehensive marketing strategies that drive brand awareness, visitor acquisition, merchant engagement, and revenue growth.
This role requires a unique blend of strategic brand management, data‑driven campaign execution, and creative content leadership. Success will be evaluated based on visitor turnout, campaign ROI, lead generation, and team performance.
Key Responsibilities
- Campaign & Event Strategy: Develop and execute end‑to‑end multi‑channel marketing campaigns (digital, ATL/BTL, social, and email) to drive massive visitor turnout for our expos.
- Team Leadership & Content Oversight: Lead, coach, and manage a team of marketers and content creators. Oversee the content strategy across social media, blogs, email, and t...