Job Description
Our client is a regulated fintech platform bridging traditional finance with digital assets. They are a lean, fast‑paced team that prioritizes AI‑driven automation over large headcounts to scale globally.
The Role:
They're looking for a hands‑on Marketing Generalist with strong technical skills in Ad Buying and SEO. This position is ideal for a data‑driven marketer who can optimise inbound traffic, scale performance campaigns, and automate workflows with AI tools.
What You’ll Be Doing:
- Execute Paid Media: Plan and manage multi‑channel digital ad campaigns (Google, Meta, Programmatic) with a focus on high‑frequency retail environments.
- AI Integration: Actively work with the leadership team to automate marketing workflows, reports, and content generation using AI tools.
- Budget Management: Oversee large‑scale monthly ad spends, ensuring maximum ROI and efficient cost‑per‑acquisition (CPA).
- Data Analysis: Conduct...