💼 Full-Time Position

Marketing Supervisor, Rice Crackers;市场主管, 米饼

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PepsiCo
📍 Shanghai, Shanghai, China
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Location
Shanghai, China
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Posted
June 21, 2026
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Type
Full-Time
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Full-Time Opportunity: This is a permanent, full-time position with a competitive package and real career growth potential.

Job Description

Overview

This role is responsible for driving end-to-end channel activation and execution scale-up for Rice Cracker, while supporting innovation initiatives. The specialist will work at the intersection of sales, TMKT, and cross-functional teams to accelerate growth in key channels and mega cities.

Responsibilities

Drive Channel-Focused Activation & Execution Scale-Up 


  • Partner closely with Sales to drive Rice Cracker activation and execution across key channels, enabling end-to-end (E2E) channel-linked activation.

  • Key channel focus includes: Premium Super/Club, CVS, and Vertical EC / O2O.

  • Drive saturation strategy in Mega Cities – develop and execute high-density, high-penetration channel activity plans to grow market share in core metropolitan areas

  • Collaborate closely with the TMKT team to develop and execute GTM channel activity plans, ensuring brand guideline alignment and maximizing ac...