Job Description
Join Wonderbrands as a Measurement Analyst for Commerce & Retail Media, focusing on performance analysis and reporting. This role requires deep analytical skills to connect media investment to business outcomes.
As a Measurement Analyst, you will consolidate data from various digital and retail media sources. Your responsibilities will include developing dashboards, reporting frameworks, and performance metrics essential for informed decision-making. Strong proficiency in data visualization and analytical tools is vital for translating complex datasets into actionable insights.
Key Responsibilities:
• Consolidate performance data from multiple media platforms
• Develop KPIs to evaluate campaign success across channels
• Track key metrics like ROAS and conversion rates
• Build reporting frameworks for media performance visibility
• Provide insights to support marketing investment optimizations
Requirements:
• 3–5+ years in marketing or digital media analytics<...
As a Measurement Analyst, you will consolidate data from various digital and retail media sources. Your responsibilities will include developing dashboards, reporting frameworks, and performance metrics essential for informed decision-making. Strong proficiency in data visualization and analytical tools is vital for translating complex datasets into actionable insights.
Key Responsibilities:
• Consolidate performance data from multiple media platforms
• Develop KPIs to evaluate campaign success across channels
• Track key metrics like ROAS and conversion rates
• Build reporting frameworks for media performance visibility
• Provide insights to support marketing investment optimizations
Requirements:
• 3–5+ years in marketing or digital media analytics<...