Job Description
Overview
As a Media Planner, you will be responsible for planning and executing media plans and offline advertising campaigns. You will focus on media activation and optimization for several great clients from different industries.
Responsibilities
- Hold a global vision of every offline campaign across media: TV, press, magazines, radio, external, and cinema, with strong focus on TV.
- Consolidate the completed activity in every media of the assigned clients.
- Collaborate with the definition of KPIs for control (negotiation and media).
- Guarantee thorough control and achievement of the specific goals.
- Optimize the application of strategic and negotiation lines in the development of every campaign.
- Plan weekly the team tasks, making necessary changes to balance the workload.
- Establish priorities and sequences of actions to carry out.
- Implement the job process.
- Continuously suggest impr...