Job Description
The Media Strategy & Planning Lead is a senior, cross-channel role accountable for shaping and delivering holistic media strategies across paid media ecosystems, including ONP, OFP, and QPs. This role owns the media strategy lifecycle end to end—from intake and planning through launch readiness—while ensuring tight alignment across internal teams, agency partners, and execution workflows.
As the central owner of media strategy, this role sets direction, drives integration, and ensures media plans are directly connected to broader business and go-to-market objectives.
What You’ll Do
Act as the primary owner and point of contact for integrated media strategy and channel planning, partnering closely with internal stakeholders and external agencies
Define the strategic approach for media investment using business goals, audience insights, channel performance, and market conditi...