Job Description
SUMMARY:
An established marketing-led business is looking for a Paid Media Specialist to lead and refine its digital advertising efforts across multiple platforms. This role suits someone who enjoys being close to the numbers, testing and refining campaigns, and translating performance data into meaningful outcomes. You’ll be hands-on, detail-oriented, and comfortable working in a fast-moving environment where performance matters.
POSITION INFO:
What you'll be responsible for: Owning end-to-end paid advertising initiatives across search and social channels Continuously improving campaign effectiveness using performance metrics and testing methodologies Managing and pacing advertising spend to ensure strong efficiency and ROI Experimenting with audience targeting, creative variations, and landing page performance Building and presenting performance insights through clear, structured reporting Keeping up to date with platform changes, tools...