Job Description
Overview
As a Paid Social Specialist your responsibility will be to provide operational and strategic support across paid social platforms, with exposure to campaigns across the full funnel, working in a demanding large‑scale brand.
Responsibilities
- End‑to‑end management of Paid Social campaigns, mainly on Meta, TikTok and Pinterest.
- Activation and optimization of traffic‑driven, promotional and performance‑focused campaigns.
- Detailed management of budgets and investment pacing.
- Performance analysis and ongoing optimization (CPM, CPA, ROAS, traffic, conversions).
- Preparation of regular reports with clear, actionable insights.
- Ongoing coordination with internal teams (strategy, account management, data) and alignment with client needs.
- Ensuring compliance with brand guidelines.
Qualifications
- Bachelor’s Degree related to Advertising, Marketing, Econ...