Job Description
**_What Digital Performance Marketing contributes to Cardinal Health_**
Marketing is responsible for assessing customer needs, market conditions and competition to inform business strategy. Marketing implements the strategy through developing, commercializing and monitoring the appropriate products and services.
Digital Performance Marketing is responsible for developing and driving digital marketing campaigns and strategies that meet and/or exceed business objectives through advertising, promotional and other strategic paid media outlets.
**_Job Summary_**
This data-driven role sits at the intersection of analytical insights and creative strategy, with the goal of interpreting a deep knowledge of market dynamics, industry players and consumer behaviors to identify and execute on opportunities to drive business growth through paid media outlets. With a focus on generating high-quality leads, maximizing return on advertising spend (ROAS), and accelerating conversion and ret...
Marketing is responsible for assessing customer needs, market conditions and competition to inform business strategy. Marketing implements the strategy through developing, commercializing and monitoring the appropriate products and services.
Digital Performance Marketing is responsible for developing and driving digital marketing campaigns and strategies that meet and/or exceed business objectives through advertising, promotional and other strategic paid media outlets.
**_Job Summary_**
This data-driven role sits at the intersection of analytical insights and creative strategy, with the goal of interpreting a deep knowledge of market dynamics, industry players and consumer behaviors to identify and execute on opportunities to drive business growth through paid media outlets. With a focus on generating high-quality leads, maximizing return on advertising spend (ROAS), and accelerating conversion and ret...