Job Description
We are looking for a results-driven Performance Marketing Manager to lead and optimize our in-house paid marketing campaigns across multiple digital platforms. The ideal candidate should have strong hands-on experience in managing Google Ads and Meta Ads campaigns, driving high-quality lead generation, improving keyword rankings through paid strategies, and scaling ROI-focused campaigns for in-house websites.
Key Responsibilities :
Plan, execute, and optimize paid marketing campaigns across Google Ads, Meta Ads, etc
Manage end-to-end performance marketing activities for the company’s in-house websites.
Drive qualified lead generation campaigns with strong ROI and conversion performance.
Conduct keyword research and implement paid strategies to improve visibility and keyword positioning.
Monitor campaign performance metrics including CPL, CPA, ROAS, CTR, and conversion rates.
Perform audience...