Job Description
- 1+ year in Performance Marketing / Paid Acquisition.
- Experience with B2B lead generation.
- Experience with paid social, retargeting, display campaigns.
- Managing multi-channel acquisition campaigns.
- Experience working with landing pages and conversion funnels.
- Familiarity with analytics and tracking tools.
- Plan, launch, and optimize paid acquisition campaigns.
- Strong understanding of B2B lead generation and funnel logic.
- Ability to analyze campaign performance and optimize CPL/CAC.
- Experience with A/B testing and hypothesis-driven optimization.
- Understanding of attribution, tracking, and conversion setup.
- Ability to improve landing page performance and conversion rates.
- Data-driven decision-making.
- Cross-functional collaboration with Product Marketing, Sales, Design.
Requirements
- Own and manage paid acquisition campaigns across key ch...