Job Description
Job Description
Promotes prescription/OTC drugs to healthcare professionals and consumers, combining clinical expertise with strategic marketing. Key responsibilities include creating marketing strategies, conducting market research, developing promotional materials, ensuring regulatory compliance, and driving product sales and brand awareness.
Key Job Responsibilities
- Develops and implements marketing strategies for pharmaceutical products to drive sales.
- Conducts market research to identify trends, competitor activities, and customer needs.
- Develops promotional materials, digital content, and scientific, evidence‑based content for marketing campaigns.
- Ensures all marketing materials and campaigns comply with industry regulations and legal standards.
- Works with sales teams, medical affairs, and external agencies to ensure alignment with clinical data and to train teams on product benefits.
- Leads go‑to‑mar...