Job Description
Join Mars as a Portfolio Lead in Bolton, where you'll shape the future of pet nutrition. This role combines market analysis with strategic brand management to drive growth and innovation.
In this position, you will manage integrated growth plans while aligning marketing, customer excellence, and revenue strategies. With a focus on financial performance, you will conduct in-depth consumer research and competitive analysis to inform brand strategies. A strong background in brand marketing, particularly in international FMCG firms, with minimum five years of experience, is essential for success in this role.
Key Responsibilities:
• Champion cross-functional Integrated Growth Plans
• Coordinate long-term brand strategy and planning
• Analyze market trends to drive pricing and availability
• Lead product launch strategies and innovation
• Collaborate on consumer insights and category growth
Requirements:
• University degree in Business/Marketing; MBA preferred
...
In this position, you will manage integrated growth plans while aligning marketing, customer excellence, and revenue strategies. With a focus on financial performance, you will conduct in-depth consumer research and competitive analysis to inform brand strategies. A strong background in brand marketing, particularly in international FMCG firms, with minimum five years of experience, is essential for success in this role.
Key Responsibilities:
• Champion cross-functional Integrated Growth Plans
• Coordinate long-term brand strategy and planning
• Analyze market trends to drive pricing and availability
• Lead product launch strategies and innovation
• Collaborate on consumer insights and category growth
Requirements:
• University degree in Business/Marketing; MBA preferred
...