Job Description
Job Summary:
The Product Manager will develop products by identifying potential products; conducting market research; generating product requirements; determining specifications production timetables pricing and timeintegrated plans for product introduction; developing marketing strategies.
Job Description:
- Determines customers needs and desires by specifying the research needed to obtain market information.
- Identify opportunities, build product vision and understand market needs, create roadmaps and strategies.
- Recommends the nature and scope of present and future product lines by reviewing product specifications and requirements, appraising new product ideas and/or product or packaging changes.
- Assesses market competition by comparing the company’s product to competitors’ products.
- Provides source data for product line communications by defining product marketing communication objectives.
- Obtains product...