Job Description
Go-to-Market (GTM) Lead (B2B SaaS Product Launch & Growth) – Remote | Startup Environment
Position Type: Full-Time, Remote
Working Hours: Flexible with overlap for U.S. business collaboration
About the Role
At Pavago, one of our clients is hiring a Go-to-Market (GTM) Lead to own the launch strategy and execution for two upcoming B2B SaaS products.
This is not a coordination role.
You will be the first GTM hire, responsible for:
- Product launch execution
- Beta user acquisition
- Positioning & messaging
- Demand generation
- Outreach campaigns
- Launch systems & playbooks
You’ll work directly with leadership and operate in a fast-moving startup environment where execution, iteration, and ownership matter more than hierarchy.
If you’re someone who:
- Thrives in ambiguity
- ...