Job Description
Content & Copywriting
- Write clear, engaging, and conversion-driven copy for:
- Job advertisements and recruitment landing pages
- Recruitment marketing campaigns
- Social media posts (organic and paid)
- Advertising blurbs and short-form promotional content
- Interview scripts, content outlines, and video captions
- Employer brand stories and press releases
- Translate complex role requirements and employee value propositions into clear, human, and relatable messaging that resonates with target talent segments
- Adapt tone, format, and messaging to suit each platform’s audience and best practices (e.g., LinkedIn, Meta, Reddit)
Social Media & Campaign Support
- Support the planning and execution of recruitment marketing and employer branding campaigns across multiple platforms
- Create content aligned with platform algorithms, engagement behaviors, and current trends