Job Description
In this role, you will be reporting directly to and work closely with the Marketing Director to develop and implement marketing strategies for growth and lifecycle management of our product portfolio across Asia Pacific region. He/she will work with the Marketing / Product Specialist in each country for overall product marketing of Biosensors portfolio products within the Asia Pacific region, ensuring key marketing support is provided at country level.
Responsibilities Adapt overall Marketing product positioning, messaging into actionable regional roadmaps. Identify local market trends, competitive threats and opportunities. Managing the Product Life Cycle that includes the business case development, launch and marketing plans, and programs aligned with the countries strategies. Strengthen the implementation and executions of marketing events and workshops through close team work with regional country managers, sales team as well as to train internal customers on product features an...
Responsibilities Adapt overall Marketing product positioning, messaging into actionable regional roadmaps. Identify local market trends, competitive threats and opportunities. Managing the Product Life Cycle that includes the business case development, launch and marketing plans, and programs aligned with the countries strategies. Strengthen the implementation and executions of marketing events and workshops through close team work with regional country managers, sales team as well as to train internal customers on product features an...