Job Description
As a leader in the financial technology industry, Wealthfront empowers individuals to take control of their financial futures through high interest saving, automated investing and financial planning. We are looking for a Marketing Manager for Lifecycle. You will be testing and creating marketing programs using lifecycle channels (email, in-app, push notifications) with the goal of helping clients through their customer journey with Wealthfront. The ideal candidate is curious about understanding the customer journey at each stage of the funnel, thinks both strategically and executes at an operational level with ease, well-versed in quantitative and qualitative marketing insights, and has worked with customer segmentation and personalization.
This role is highly cross functional, working closely with Product Marketing, Creative, Data Science & Engineering to deliver on our goals. The ideal candidate will have a consistent track record of leading multi-channel campaigns with success...
This role is highly cross functional, working closely with Product Marketing, Creative, Data Science & Engineering to deliver on our goals. The ideal candidate will have a consistent track record of leading multi-channel campaigns with success...