Job Description
Primary Purpose: The Retail Broker Manager supports the execution of Swisher’s sales, merchandising, and marketing initiatives through effective management of regional broker partners. This role ensures consistent field execution across assigned territories by aligning broker activities with company objectives, optimizing performance, and driving sales growth within retail outlets.
Key Responsibilities:
Serve as the primary liaison between Swisher and assigned regional broker teams to ensure alignment on sales, merchandising, and promotional priorities.Execute broker management plans that translate corporate and regional sales strategies into in-store execution and measurable performance outcomes.Monitor and evaluate broker performance against defined KPIs, including distribution, display share, product freshness, and retail compliance.Partner with Regional Retail Directors to synchronize field activities...