Job Description
About The Job
The primary role is to drive customer engagement and lifecycle management for the Revolving Products line. The role focuses on increasing customer activity, retention, and value by designing, implementing, and optimizing data‑driven engagement strategies. This position collaborates across CRM, Marketing, Risk, and Operations to ensure high‑impact execution of initiatives that enhance customer stickiness and support overall business objectives. The role acts as a champion of customer‑centricity, aligning business goals with actionable engagement campaigns and lifecycle strategies.
What You’ll Do
- Own and evolve the Revolving Products customer engagement roadmap across the customer lifecycle.
- Drive retention, reactivation, and portfolio deepening initiatives.
- Analyze customer behavioral data and segment performance to inform campaigns and journey optimization.
- Collaborate with analytics, product, and marke...