Job Description
Our Client is Looking for SEO/GEO Lead in marketing and advertising agency
Key Responsibilities
Team Leadership
* Lead, mentor, and support a team of search marketing professionals.
* Conduct regular performance evaluations and establish development goals.
* Manage onboarding and training initiatives for new team members.
* Ensure team and individual performance targets are achieved.
Search Strategy & Optimization
* Develop and execute organic search strategies to improve online visibility and traffic.
* Stay informed of industry developments, search engine updates, and emerging trends.
* Conduct website reviews and identify opportunities to enhance search performance.
* Oversee link-building and authority-building initiatives while maintaining quality standards.
* Optimize digital content for both traditional search engines and emerging AI-driven search exp...