💼 Full-Time Position

Section Head, Customer Value & Lifecycle Strategy

🏢
U Mobile
📍 kuala lumpur, kuala lumpur, Malaysia
📍
Location
kuala lumpur, Malaysia
📅
Posted
June 09, 2026
⏰
Type
Full-Time
🎯

Full-Time Opportunity: This is a permanent, full-time position with a competitive package and real career growth potential.

Job Description

Section Head, Customer Value - Lifecycle Strategy

Job Summary

The Head of Customer Value & Lifecycle Strategy is the strategic architect of the customer relationship. This role leads the transformation from a product‑centric organization to a segment‑neutral, journey‑focused ecosystem. By integrating data‑driven personalization with advanced decisioning engines, the incumbent will optimize Customer Lifetime Value (CLV), eliminate fragmented experiences and drive sustainable revenue growth through precision‑led engagement.

The Day‑To‑Day Activities

  • Define the end‑to‑end monetization strategy across all lifecycle stages, ensuring a seamless experience across all segments.
  • Lead the evolution toward high‑precision, event‑triggered interactions that respond to real‑time customer behaviors and drive the integration of advanced analytics into the commercial workflow.
  • Establish pricing logic and value‑uplift strategies (upse...