Job Description
The **Segment Marketing Manager** position is a mid-level position that actively develops and drives specific segment(s) plans with oversight from Senior Segment Marketing Manager. This person partners collaboratively and cross-functionally with Marketing and Communications teams and other departments to fulfill plan deliverables across channels on time and on budget. The Segment Marketing Manager develops a deep understanding of segment behaviors, industry trends, and the competitive landscape to proactively provide education and strategic consultation to stakeholders and collaborative partners. This person also understands how line-of-business services, products, solutions, and the implementation and customer experience/care model meet the segment's needs.
**How you will spend your time:**
• Development of marketing strategies and tactics that help the line of business meet their objectives.
• Educate internal Marketing and Communications team and cross-functio...
**How you will spend your time:**
• Development of marketing strategies and tactics that help the line of business meet their objectives.
• Educate internal Marketing and Communications team and cross-functio...