Job Description
The Sr. Analyst, Consumer Insights, is responsible for supporting Carnival Cruise Line objectives by providing marketing research–based support services. This role utilizes a diverse set of approaches and methodologies, including primary research (qualitative and quantitative), secondary research, and analytics using proprietary company data sources, structured and unstructured. The Sr. Analyst, Consumer Insights contributes research expertise, analytical support, and interpretation of findings to provide data‑based recommendations aligned with company or marketing goals.
This role works closely with marketing (brand, product, social media, and paid media), and stakeholders across the organization, including guest experience, itinerary planning, and operations, to understand consumer experiences, sentiments, and opportunities to introduce new or improve existing products, programs, and services. The ideal candidate is a technically proficient marketing research analyst with a ...
This role works closely with marketing (brand, product, social media, and paid media), and stakeholders across the organization, including guest experience, itinerary planning, and operations, to understand consumer experiences, sentiments, and opportunities to introduce new or improve existing products, programs, and services. The ideal candidate is a technically proficient marketing research analyst with a ...