Job Description
The Senior Manager, Brand Management, plays a critical role in delivering high quality brand execution for the Irish market. As part of a fast-paced frontline marketing team, this role focuses on **local activation, adaptation of centrally developed plans, and end-to-end delivery of brand initiatives** across channels and consumer occasions.
The role requires a **resourceful, analytical, and hands-on marketer** who can turn strategies into impactful execution, navigate constraints, and collaborate effectively with the local network (Insights, IMX, Commercial, RGM, Shopper, Franchise & bottler partners). This position demands strong project leadership, creative judgement, and commercial understanding to ensure brand plans are executed with excellence.
This role is ideal for a marketer who can bring together consumer insight, activation discipline, and cross functional leadership to drive business results and brand relevance.
**What You'll Do for Us**
...
The role requires a **resourceful, analytical, and hands-on marketer** who can turn strategies into impactful execution, navigate constraints, and collaborate effectively with the local network (Insights, IMX, Commercial, RGM, Shopper, Franchise & bottler partners). This position demands strong project leadership, creative judgement, and commercial understanding to ensure brand plans are executed with excellence.
This role is ideal for a marketer who can bring together consumer insight, activation discipline, and cross functional leadership to drive business results and brand relevance.
**What You'll Do for Us**
...