Job Description
POSITION: Senior CRM Analytics Analyst (Lifecycle Management)
Department: CRM / Lifecycle Management
Location: BGC, Taguig
Work Setup: Hybrid (3 days onsite, 2 days WFH)
Schedule: Monday to Friday | Morning Shift
Role Overview
We are seeking a Senior CRM Analytics Analyst to lead complex analytical initiatives that support lifecycle management, customer retention, and strategic decision-making. This individual contributor role requires advanced analytical capabilities, strong business acumen, and the ability to solve complex business problems independently.
Key Responsibilities
- Lead end-to-end analytics projects involving complex datasets and business requirements.
- Analyze customer lifecycle, segmentation, retention, churn, and campaign performance data.
- Build advanced dashboards, analytical models, and strategic reporting tools.
- Deliver actionable recommendations to improve customer engagement and ...