Job Description
Please note: This is an office-based role, Monday to Friday, 9am – 6pm. We are based in Euston, London.
WHAT YOU’LL WORK ON:
WHAT YOU’LL WORK ON:
- Own marketing performance measurement across channels including Meta, Google, paid social, affiliates, and influencer partnerships.
- Develop attribution frameworks to evaluate acquisition, conversion, retention, and revenue performance.
- Partner with marketing teams to optimise campaigns, audience targeting, creative performance, and budget allocation.
- Analyse the end-to-end customer journey to identify drop-off points, behavioural trends, and growth opportunities.
- Deliver insights to improve conversion, onboarding, CRM, lifecycle communications, retention, and customer value.
- Own reporting and analysis for key subscription KPIs including CAC, LTV, payback period, churn, retention, conversion rate, subscription growth, and channel ROI.
- Apply advanced analytics using SQL, Python, or R for co...