Senior Digital Marketing Executive

What's your role? Drive campaign management from concept to execution, ensuring timely delivery and alignment with brand objectives Develop and execute data-driven marketing strategies across organic and paid channels to achieve revenue and profitability goals Experienced in planning and executing retail and digital marketing campaigns across multiple channels Coordinate marketing collaterals and in-store promotions with internal teams and vendors Support the execution, monitoring and optimization of paid media campaigns across Meta, Google Ads (SEM & PMAX), TikTok and other channels Explore and manage partnerships with KOLs, influencers, and brand collaborators Track campaign performance, prepare reports, and recommend improvements Keep updated on market and consumer trends to generate fresh ideas and opportunities
Requirements Degree/ diploma in Marketing & Business or equivalent Proficient in English & Chinese language 2 years of hands-on experience in performance marketing with ...